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Mohsin Ayub


A multi-talented digital media strategist with over 9 years of professional experience in technology and real estate industries across Pakistan and the Middle East. Mohsin has exceptional people’s skills and quick learning abilities which have helped him to gain thorough knowledge Dubai Real Estate and develop a strong network within the industry.


He has a bachelor of engineering with distinction in Computer & Information Systems, from NED University of Engineering and Technology and also has completed Executive MBA with majors in Marketing from one of the top business schools of Pakistan – Institute of Business Management.


Professional Highlights

Mohsin started his professional career in 2008 from a leading telecommunication company in Pakistan as Core Network Engineer where in five years of tenure he was promoted on different instances and was managing a team of thirty executives who were handling telecom and internet traffic of South region of Pakistan before he moved to Dubai in 2013. The journey in Real Estate started from UK based company in Dubai named Sherwoods where he was awarded for “Commendable Conduct” and was recognized in “Dream Team Sherwoods” for his role in marketing department. Moving


his career further, he became one of the key member of Dubai based Real Estate firm SPF Realty, where his work was  awarded for “Highly Commended Real Estate Agency Website” at Arabian Property Awards 2016, and “Best Social Media Campaign of the Year” at Gulf SME Awards 2016. At SPF, Mohsin managed entire media portfolio that generated over two thousand leads a month through digital, conventional and news media platforms, and his excellent people’s skill and knowledge of Dubai Real Estate helped SPF to retain the leading position in the industry.

Currently, Mohsin leads the marketing and operations team at Homes 4 Life Real Estate, and has contributed significantly to the success of the organization. Soon after joining the organization, he revamped the digital presence and optimized the standard operating procedures to ensure proper and smooth run of the business. His extensive experience and knowledge has helped him enhance the brand to next level.

Business Mantra

His success mantra relies on business networking and communication. He believes that networking builds trust which is the most essential element for any successful long term business relationship.